The upcoming season of Celebrity SAS: Who Dares Wins has caused quite a stir among viewers, with many vowing to switch off after learning about the reported fee that former Health Minister Matt Hancock is receiving for his participation in the show.
Matt Hancock, who faced backlash during the pandemic for breaching COVID-19 restrictions, appeared on I’m a Celebrity… Get Me Out of Here! last year and surprisingly finished in third place. Prior to his jungle adventure, he had already filmed Celebrity SAS: Who Dares Wins, which is set to return on September 26th.
In anticipation of the new season, Matt Hancock spoke about his experience on the show, describing it as one of the toughest physical and mental challenges he has ever faced. He acknowledged that the course tested his resilience, especially after his demanding role as Health Secretary during the pandemic.
It has been reported that Matt Hancock was paid a fee of £45,000 for appearing on Celebrity SAS: Who Dares Wins, according to The Independent. This revelation has not sat well with fans of the show, who are already unhappy about his second reality TV appearance within a year. Many have taken to social media to express their anger, calling him despicable and stating that they will not watch the show in protest.
Despite the backlash, it remains to be seen how viewership will be affected. Some have suggested ignoring Matt Hancock and not giving him any more publicity by watching or tweeting about the show. Others believe that switching off in protest is the best course of action.
It is clear that Matt Hancock’s fee for Celebrity SAS: Who Dares Wins has sparked a strong reaction among viewers. Whether or not this will translate into a significant decline in viewership remains to be seen. It is evident, however, that his involvement in the show has certainly left a bitter taste in the mouths of many fans.